New PDF release: 101 Ways to Promote Your Web Site : Filled with Proven
By Susan Sweeney CA
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Extra resources for 101 Ways to Promote Your Web Site : Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic
You should always remember your objectives when doing any form of online marketing, because you don’t want to do something inappropriate that might drive your target audience away from your site. I am a big proponent of leveraging everything you do for maximum marketing results. Almost every repeat traffic generator provides an opportunity for permission marketing and also for viral marketing. Make sure you review the repeat traffic generators you use on your site and incorporate the right permission and viral marketing elements.
Also, Alt text is spidered and indexed by many of respective images on the major search engines. Using keywords in your Alt text a Web site. in your image tags will improve your ranking in search engines and will provide a description of the images in the event that they are not loaded. If you use any large files for graphics, audio, or video, warn your visitors by providing some text stating the size of the files. Use thumbnail graphics where applicable. , an online photo collection), create small “thumbnail” versions of each image and give visitors the option of clicking through to the larger versions.
By going through this process, you will be able to develop the best blueprint for your proposed Web site. Other Things to Consider Up Front Although setting your primary objectives is vital, it is just as important to identify your secondary objectives. By setting appropriate secondary objectives, you will be more prepared to achieve all your online goals. Many companies identify only primary objectives for their Web site and completely neglect secondary objectives that can help them succeed online.
101 Ways to Promote Your Web Site : Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic by Susan Sweeney CA